Get to know your customers in 2022
Hi Neighbour,
How well do you know your customers? That might seem like a redundant question but let’s dig a little deeper.
Do you know their age? Their income? The values that resonate with them? Where do they live? Do they have a family? How do they like to spend their spare time?
As you answer these questions (and as many others as you can come up with) you’ll start to build clear customer personas that will help you tailor the experience you provide to fit the needs of your customers.
We’ve got a whole series of bite-sized videos on customer personas and customer experience waiting for you over on our website, so if 2022 is the year you take your business to the next level head on over and get started today!
The Team at Digital Boost
Scam Alert: Fake information regarding December Bonuses from MSD
The Ministry of Social Development is reporting that fake information is circulating about new ‘December bonuses’ or ‘benefit increases’
If you get suspicious communication, please contact Netsafe.
Poll: Are Kiwis allergic to “exuberance”? 🥝
In The Post’s opinion piece on the developments set to open across Aotearoa in 2026, John Coop suggests that, as a nation, we’re “allergic to exuberance.”
We want to know: Are we really allergic to showing our excitement?
Is it time to lean into a more optimistic view of the place we call home? As big projects take shape and new opportunities emerge, perhaps it’s worth asking whether a little more confidence (and enthusiasm!) could do us some good.
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41.3% Yes
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32.8% Maybe?
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25.9% No
Appeal for information following burglaries: Christchurch
Police investigating a stolen trailer and motorcycles in the Christchurch area are seeking help from the public.
On Monday 15 December, Police received a report that the trailer [pictured] had been stolen sometime overnight on Sunday 14 December, from an address on Kairua Road in Hornby.
The trailer - registration U110C - was then used in a burglary of four motorcycles from an address on Almond Lane, Prebbleton on Monday 15 December.
Police have since located the trailer and are now needing the public’s assistance to try find where the trailer has been or who may have been driving the vehicle towing it.
If you have any information regarding the thefts or the trailers movements from Sunday 14 December, around 4pm, onwards please contact Police.
Information can be provided through 105, either online or over the phone, please use reference number: 251215/1054.
Alternatively, you can make a report anonymously though Crime Stoppers on 0800 555 111, using the same reference number.
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