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Wairarapa is being increasingly recognised by tourists as an undiscovered gem and a new video tourism campaign targeting Australians aims to further boost visitor numbers to the region.
MBIE’s latest Monthly Regional Tourism Estimates for December 2018 show domestic tourism spending in the … View moreWairarapa is being increasingly recognised by tourists as an undiscovered gem and a new video tourism campaign targeting Australians aims to further boost visitor numbers to the region.
MBIE’s latest Monthly Regional Tourism Estimates for December 2018 show domestic tourism spending in the Wairarapa increased 11.1 per cent to $153.2 and the international visitor spend by 2.4 per cent to $37.2 million.
The Australian tourism spend – Australia is easily the Wellington region’s largest international tourism market – increased by 4.8 per cent to $11.7 million for 2018.
WREDA and Destination Wairarapa have joined forces in a new online tourism video campaign targeting older Australians to visit Wairarapa. Anecdotally, Australian travellers in the 55-74-year-old age group are more likely to explore regional Wellington as part of their Wellington vacation.
The video was made by Wellington-based production company Flying Saucer.
WREDA General Manager David Perks says the online campaign invites Australians to include some time in Wairarapa as part of a four or five day visit to the capital.
“Many visitors to New Zealand are looking for that mix of a vibrant, fun city experience and a more relaxed vibe and beautiful landscapes.
“It doesn’t get much better than the Wellington and Wairarapa combo. Wellington offers a creative, compact city experience and Wairarapa jaw-dropping coastline, charming towns and villages, and a world-class wine scene. It’s the perfect short break package.”
Destination Wairarapa Marketing Manager Barbara Hyde says Statistics New Zealand’s Commercial Accommodation Monitor report for the year ending December 2018 showed Wairarapa guest nights were up 10.9 per cent, or 26,302 more guest nights.
“Compare this growth against any region in the country and the Wairarapa is clearly continuing on its upward growth trajectory. It’s an outstanding result for the region,” Ms Hyde says.
C’est Cheese owner Paul Broughton says his Featherston-based shop has been going gangbusters.
“Since opening in 2013, C'est Cheese has experienced significant year-on-year increases in visitor numbers, noticeably so over the last 24 months. We receive a healthy mix of national and international guests, all of whom are very much focused on local product and experiences.
“This growth in visitor numbers has encouraged us to recently invest in a new cheese-themed dine in option, significant expansion of the retail premises and the completion of our own small in-house cheese factory.”
Would like to buy some moulds that I can cast with cement.
Call Lizzy 0800 101 594
With weather changing, our Golden Queen Peaches won't last forever on the trees. Now ready at our Kibblewhite Rd Masterton Orchard Fri-Sun afternoons.
Happy to take orders for over 10kg, and even deliver or courier over this quantity. Also have Packham pears which are also great for … View moreWith weather changing, our Golden Queen Peaches won't last forever on the trees. Now ready at our Kibblewhite Rd Masterton Orchard Fri-Sun afternoons.
Happy to take orders for over 10kg, and even deliver or courier over this quantity. Also have Packham pears which are also great for preserving.
Cheers
Comedy mixes with music in this fast-paced, colourful, and entertaining adaptation of Rossini’s The Barber of Seville from New Zealand Opera.
Almaviva loves Rosina, and Rosina loves Almaviva. But Bartola stands in their way. So Almaviva turns to his barber, Figaro, to help him out. With a few… View moreComedy mixes with music in this fast-paced, colourful, and entertaining adaptation of Rossini’s The Barber of Seville from New Zealand Opera.
Almaviva loves Rosina, and Rosina loves Almaviva. But Bartola stands in their way. So Almaviva turns to his barber, Figaro, to help him out. With a few good tunes and his razor-sharp wit, will Figaro win the day or will Almaviva be “hair today, gone tomorrow’?
One day only – get your tickets!
Am keen to buy one of these please.
Phone Jane on 3789697
Police are set to officially scale back their search for missing Masterton man Gurwinder Singh Dandi…
Come and support the Lakeview School Food Fair on Friday 5th April. Lots of yummy treats to be had for your dinner that evening.
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A new initiative between Masterton Trust Lands Trust (MTLT) and Wairarapa College will provide more farm training and career opportunities for college students in the region.
The initiative will see greater industry involvement in the Wairarapa College farm which is located on MTLT-owned land … View moreA new initiative between Masterton Trust Lands Trust (MTLT) and Wairarapa College will provide more farm training and career opportunities for college students in the region.
The initiative will see greater industry involvement in the Wairarapa College farm which is located on MTLT-owned land adjacent to the college campus. MTLT has provided the land to Wairarapa College for the past 64 years to enable practical, hands-on learning for agricultural students.
An advisory panel involving local industry experts has recently been established to provide advice and expertise to the college for its agricultural programme and courses.
MTLT Deputy Chair Karl Taucher says the Trust is looking forward to working more closely with the college and local farming industry to ensure the teaching and skills developed on the farm are in line with what the rural sector needs.
“This new approach will make the most of this significant community asset as a training base for local students and potentially the starting point in their farming career.
“Working with local industry will not only ensure we’re supporting local students to be work ready with the most relevant and useful skills, it will also help open doors to jobs within our region,” he says.
Wairarapa College head of agriculture Dan Grace says the initiative is the latest step in the college’s efforts to develop the range of training options available to the increasing number of students enrolling in agricultural courses. Over 330 students are enrolled in agriculture courses at the college this year.
“The panel will provide us with a diverse range of people who can provide input into our curriculum and ideas for how we can further develop the farm and the work we do with students on it.”
Mckenzie Terrace - look for the balloons!
Retro, Vintage and Mid-century - we have it all covered!
NZ studio pottery (large collection), crystal, china, cookware, German, French, NZ woodenware, mirrors, paintings, prints, wall hangings, handbags, curtains (almost new drapes and roman blinds),… View moreMckenzie Terrace - look for the balloons!
Retro, Vintage and Mid-century - we have it all covered!
NZ studio pottery (large collection), crystal, china, cookware, German, French, NZ woodenware, mirrors, paintings, prints, wall hangings, handbags, curtains (almost new drapes and roman blinds), furniture, plants, pots, linen, collectables, books, CDs, DVDs, small sound system, fabrics, wool blankets, Tupperware, european highchairs (2 wooden), outdoor furniture, painter’s easel, commercial benchtop fryer (working), lighting, etc, etc.
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