'Dunedin, a pretty good Plan D': City's 'quirky' new marketing campaign
Auckland? No. Blenheim? No. Christchurch? Also, no. Instead, a tongue-in-cheek tourism campaign is promoting Dunedin as 'a pretty good Plan D'.
The $150,000 campaign from Enterprise Dunedin, the destination marketing arm of the Dunedin City Council, aims to woo domestic travellers to the city.
But will it work?
Poll: Are our Kiwi summer holidays helping us recharge, or holding the economy back? ☀️🥝
There’s growing debate about whether New Zealand’s extended Christmas break (and the slowdown that comes with it) affects productivity.
Tracy Watkins has weighed in ... now it’s your turn. What’s your take? 🤔
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72.9% We work hard, we deserve a break!
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16.1% Hmm, maybe?
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11% Yes!
Celebrate in Style: Craft Your Own Decor with Testpots
Create handcrafted celebrations using Resene testpots. Find out how to create your own with these easy step by step instructions.
Save a life this Christmas
You’ve had the perfect gift all along. Book your blood or plasma donation today.
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