Get to know your customers in 2022
Hi Neighbour,
How well do you know your customers? That might seem like a redundant question but let’s dig a little deeper.
Do you know their age? Their income? The values that resonate with them? Where do they live? Do they have a family? How do they like to spend their spare time?
As you answer these questions (and as many others as you can come up with) you’ll start to build clear customer personas that will help you tailor the experience you provide to fit the needs of your customers.
We’ve got a whole series of bite-sized videos on customer personas and customer experience waiting for you over on our website, so if 2022 is the year you take your business to the next level head on over and get started today!
The Team at Digital Boost
Poll: Could we live without public bins?
Many public rubbish bins are being removed by councils due to the large costs of regularly emptying them. Do you think we can adapt and live without them?
Type 'Not For Print' if you wish your comments to be excluded from the We Say You Say column of your local paper.
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12.1% Yes
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87.4% No
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0.5% Other - I'll share below
Have you seen a fire engine go over a raised platform?
Traffic calming measures are delaying response times for fire crews and putting lives at risk, a group of frontline Hamilton firefighters say.
Last month Hamilton City Council slammed the brakes on a number of not-yet contracted roading projects that would have installed more raised platforms and in-lane bus stops across the city after a “tsunami” of push-back from the public.
What do you think of this new cycleway?
People are being warned not to park on a newly built cycleway in west Hamilton if they don’t want to be fined.
Construction is underway on a revamped protected cycleway on Rifle Range Road to help link Dinsdale, Frankton to Maeroa and Forest Lake.
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